Browse by JEL codes

Article

Carattini, Stefano, Levin, Simon and Tavoni, Alessandro ORCID: 0000-0002-2057-5720 (2019) Cooperation in the climate commons. Review of Environmental Economics and Policy, 13 (2). pp. 227-247. ISSN 1750-6824

Kirby, Justin and Samson, Alain (2008) Customer advocacy metrics: the NPS theory in practice. Admap, Feb. pp. 17-19. ISSN 0001-8295

Marsden, Paul, Samson, Alain and Upton, Neville (2005) Advocacy drives growth. Brand Strategy (198). pp. 45-47. ISSN 0965-9390

Samson, Alain (2006) Understanding the buzz that matters: negative vs positive word of mouth. International Journal of Market Research, 48 (6). pp. 647-657. ISSN 1470-7853

Samson, Alain and Kirby, Justin (2008) Who or what really influences word of mouth trends? Admap (July). pp. 48-51. ISSN 0001-8295

Samson, Alain and Voyer, Benjamin G. (2014) Emergency purchasing situations: implications for consumer decision-making. Journal of Economic Psychology, 44. pp. 21-33. ISSN 0167-4870

Monograph

Genakos, Christos, Roumanias, Costas and Valletti, Tommaso (2023) Is having an expert "friend" enough? An analysis of consumer switching behavior in mobile telephony. CEP Discussion Papers (CEPDP1939). London School of Economics and Political Science. Centre for Economic Performance, London, UK.