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Items where Author is "Li, Xiaolin"

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Li, Xiaolin ORCID: 0000-0002-0261-823X, Singh Rao, Raghunath, Narasimhan, Om ORCID: 0000-0001-8027-8800 and Gao, Xing (2022) Stay positive or go negative? Memory imperfections and messaging strategy. International Journal of Research in Marketing, 39 (4). 1127 - 1149. ISSN 0167-8116

Li, Xiaolin ORCID: 0000-0002-0261-823X, Özer, Özalp and Subramanian, Upender (2022) Are we strategically naïve or guided by trust and trustworthiness in cheap-talk communication? Management Science, 68 (1). 376 - 398. ISSN 0025-1909

Li, Xiaolin ORCID: 0000-0002-0261-823X, Liao, Chenxi and Xie, Ying (2021) Digital piracy, creative productivity, and customer care effort: evidence from the digital publishing industry. Marketing Science, 40 (4). 685 - 707. ISSN 0732-2399

Wang, Yajin, Kirmani, Amna and Li, Xiaolin ORCID: 0000-0002-0261-823X (2020) Not too far to help: residential mobility, global identity, and donations to distant beneficiaries. Journal of Consumer Research. ISSN 0093-5301

Viswanathan, Madhu, Li, Xiaolin ORCID: 0000-0002-0261-823X, John, George and Narasimhan, Om ORCID: 0000-0001-8027-8800 (2018) Is cash king for sales compensation plans? Evidence from a large-scale field intervention. Journal of Marketing Research, 55 (3). pp. 368-381. ISSN 0022-2437

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