Utych, Stephen M. (2017) As Donald Trump has shown, words matter in how voters make political decisions. USApp - American Politics and Policy Blog (23 Mar 2017). Website.
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Abstract
With his frequent characterizations of his opponents as “lyin” or “crooked”, Donald Trump’s use of language during his 2016 presidential election campaign was a departure from previous contests. In new research, Stephen M. Utych examines the effects of this sort of emotional, negative language on political decision-making. Through experimental studies, he finds that when such language is used in discussing a topic people rate that topic more negatively. He writes that this negativity can also often spill over to those who are using the negative language.
| Item Type: | Online resource (Website) |
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| Official URL: | http://blogs.lse.ac.uk/usappblog/ |
| Additional Information: | © 2017 The Author(s) CC BY-NC 3.0 |
| Divisions: | LSE |
| Subjects: | B Philosophy. Psychology. Religion > BF Psychology H Social Sciences > HM Sociology J Political Science > JC Political theory J Political Science > JK Political institutions (United States) |
| Date Deposited: | 09 May 2017 07:59 |
| Last Modified: | 15 Sep 2023 20:57 |
| URI: | http://eprints.lse.ac.uk/id/eprint/76037 |
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