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Advocacy drives growth

Marsden, Paul, Samson, Alain and Upton, Neville (2005) Advocacy drives growth. Brand Strategy (198). pp. 45-47. ISSN 0965-9390

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Item Type: Article
Official URL: http://www.brandstrategy.co.uk/
Additional Information: © 2005 Centaur Publishing
Divisions: LSE
Subjects: H Social Sciences > HF Commerce
JEL classification: M - Business Administration and Business Economics; Marketing; Accounting > M3 - Marketing and Advertising > M30 - General
Date Deposited: 07 Jan 2009 11:51
Last Modified: 15 Sep 2023 13:10
URI: http://eprints.lse.ac.uk/id/eprint/21889

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