Items where Author is "Prabhu, Jaideep"

Article

Hassan, Magda, Prabhu, Jaideep, Chandy, Rajesh and Narasimhan, Om ORCID: 0000-0001-8027-8800 (2023) When bulldozers loom: informal property rights and marketing practice innovation among emerging market microentrepreneurs. Marketing Science, 42 (1). 137 - 165. ISSN 0732-2399

Chandy, Rajesh, Hopstaken, Brigitte, Narasimhan, Om and Prabhu, Jaideep (2006) From invention to innovation: conversion ability in product development. Journal of Marketing Research, 43 (3). pp. 494-508. ISSN 0022-2437

Online resource

Prabhu, Jaideep (2021) Can governments use technological innovation to regain the trust of citizens? LSE Business Review (14 May 2021). Blog Entry.