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Items where Author is "Massa, Felipe G."

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Massa, Felipe G., Helms, Wesley, Voronov, Maxim and Wang, Liang (2017) How to turn a brand’s friends (and detractors) into evangelists: The case of Canadian wine. LSE Business Review (03 Jul 2017). Blog Entry.

This list was generated on Mon Jul 15 16:41:25 2024 BST.