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Germann, Frank, Anderson, Stephen J., Chintagunta, Pradeep K. and Vilcassim, Naufel J. 
ORCID: 0000-0003-0192-8014
(2024)
Breaking the glass ceiling: empowering female entrepreneurs through female mentors.
Marketing Science, 43 (2).
244 - 253.
ISSN 0732-2399
Anderson, Stephen J., Chintagunta, Pradeep, Germann, Frank and Vilcassim, Naufel J. ORCID: 0000-0003-0192-8014
(2021)
Do marketers matter for entrepreneurs? Evidence from a field experiment in Uganda.
Journal of Marketing, 85 (3).
78 - 96.
ISSN 0022-2429
