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Items where Author is "Chandy, Rajesh"

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Number of items: 4.

Hassan, Magda, Prabhu, Jaideep, Chandy, Rajesh and Narasimhan, Om ORCID: 0000-0001-8027-8800 (2023) When bulldozers loom: informal property rights and marketing practice innovation among emerging market microentrepreneurs. Marketing Science, 42 (1). 137 - 165. ISSN 0732-2399

Viswanathan, Madhu, Mukherji, Prokriti, Narasimhan, Om ORCID: 0000-0001-8027-8800 and Chandy, Rajesh (2021) The performance impact of core component outsourcing: insights from the LCD TV industry. Journal of Marketing Research, 58 (4). pp. 801-826. ISSN 0022-2437

Aboulnasr, Khaled, Narasimhan, Om ORCID: 0000-0001-8027-8800, Blair, Edward and Chandy, Rajesh (2008) Competitive response to radical product innovations. Journal of Marketing, 72 (3). pp. 94-110. ISSN 0022-2429

Chandy, Rajesh, Hopstaken, Brigitte, Narasimhan, Om ORCID: 0000-0001-8027-8800 and Prabhu, Jaideep (2006) From invention to innovation: conversion ability in product development. Journal of Marketing Research, 43 (3). pp. 494-508. ISSN 0022-2437

This list was generated on Tue Jun 18 01:47:43 2024 BST.