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The boldest PR move of modern times? Murdoch closes News of the World

Beckett, Charlie (2011) The boldest PR move of modern times? Murdoch closes News of the World. POLIS: journalism and society at the LSE (07 Jul 2011). Website.

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Abstract

This is one of the most remarkable public relations moves of modern times. To close a massive profit-making business because it has become a reputational black hole is both bold and a gamble.

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/polis/
Additional Information: © 2011 The Author(s)
Divisions: Media and Communications
Subjects: J Political Science > JN Political institutions (Europe) > JN101 Great Britain
P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Date Deposited: 17 May 2017 11:10
Last Modified: 11 Dec 2024 12:42
URI: http://eprints.lse.ac.uk/id/eprint/77422

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