‘Does it scale?’ is the question that explains which political campaign technologies take-off

Pack, Mark (2013) ‘Does it scale?’ is the question that explains which political campaign technologies take-off. Democratic Audit Blog (16 Oct 2013). Website.

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Abstract

Politicians need to reach out to a large number of voters, but there are significant practical barriers to achieving this objective. In the latest post of our Democracy Online series Dr Mark Pack suggests that new technology offers new opportunities for engagement, but some forms do not necessarily address the time shortage inherent in any election campaign.

Item Type:	Online resource (Website)
Official URL:	http://www.democraticaudit.com/
Additional Information:	© 2013 Democratic Audit UK
Divisions:	LSE
Subjects:	J Political Science > JA Political science (General)
Date Deposited:	23 Jan 2014 11:48
Last Modified:	13 Sep 2024 18:38
URI:	http://eprints.lse.ac.uk/id/eprint/55418

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