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Brexit in GE2019 political advertising: an asset for some, a liability for others

Hotham, Tristan (2020) Brexit in GE2019 political advertising: an asset for some, a liability for others. LSE Brexit (24 Jan 2020). Blog Entry.

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Abstract

Yes, Brexit was key to the 2019 General Election campaign – but it wasn’t all that voters wanted to hear about. Tristan Hotham (University of Bath) analyses Facebook advertising in the run-up to the vote and finds that while the issue proved an asset to the Conservatives and a liability to the Lib Dems, Labour tried to ignore it.

Item Type: Online resource (Blog Entry)
Official URL: https://blogs.lse.ac.uk/brexit/
Additional Information: © 2020 The Author
Divisions: LSE
Subjects: J Political Science > JN Political institutions (Europe) > JN101 Great Britain
P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Date Deposited: 16 Mar 2020 12:48
Last Modified: 14 Sep 2024 02:01
URI: http://eprints.lse.ac.uk/id/eprint/103771

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