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Global business management foundations

Willcocks, Leslie P. ORCID: 0000-0003-2572-9554 (2018) Global business management foundations. 4th edition. SB Publishing, Ashford, UK. ISBN 9780956414533

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Despite the flattening effects of globalization, international business demonstrates huge diversity and complexity. This book is about understanding global business contexts, threats and opportunities, the drivers and nature of globalization, multilateral organizations, and the political, economic, social, technological, and legal differences that regions and countries exhibit. This book addresses how businesses devise strategies that work internationally, in different parts of the globe, plan entry strategies for new markets, and decide on alliances, evolution and growth.To compete globally, businesses also need to work hard at the detail of managing - designing structure and organization, devising sourcing and supply chain arrangements, establishing information systems that perform globally, and managing international human resources. In eleven chapters, this book provides a foundation to these subjects based on teaching undergraduate and masters degree courses at the London School of Economics and Political Science, and running executive programmes around the globe over many years.

Item Type: Book
Official URL:
Additional Information: © 2018 SB Publishing
Divisions: Management
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Date Deposited: 09 May 2018 11:35
Last Modified: 06 Nov 2021 00:05

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