Cookies?
Library Header Image
LSE Research Online LSE Library Services

Trump’s ‘promised land’ of white masculine economic success

Al-Ghazzi, Omar (2016) Trump’s ‘promised land’ of white masculine economic success. US Election Analysis 2016: Media, Voters and the Campaign (2016). Opinion Piece.

Full text not available from this repository.

Abstract

Populist campaign rhetoric is about making grandiose and demagogic statements. The more ambitious and adaptive a candidate’s message is, the more it resonates with different kinds of voters. Donald Trump’s successful campaign relied on his famous slogan ‘Make America Great Again’. Its power is in the temporal scope of its promises, which invited white Americans to access their ‘happy place’ in the past, when America was great, and promised them that he would make that imagined past their future. Trump’s past and future, I suggest, summon a promised land of white masculine economic productivity.

Item Type: Website (Opinion Piece)
Official URL: https://research.bournemouth.ac.uk/centre/journali...
Additional Information: © 2016 The Author
Subjects: J Political Science > JK Political institutions (United States)
Sets: Departments > Media and Communications
Date Deposited: 24 Aug 2017 12:54
Last Modified: 25 Aug 2017 13:57
URI: http://eprints.lse.ac.uk/id/eprint/84112

Actions (login required)

View Item View Item