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Is the customer king?

Bolander, Willy, Plouffe, Christopher R., Cote, Joseph A. and Hochstein, Bryan (2017) Is the customer king? LSE Business Review (03 Feb 2017). Website.

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Abstract

Sales and service staff need to consider and influence a portfolio of relationships, not only customers, write Willy Bolander, Christopher R. Plouffe, Joseph A. Cote and Bryan Hochstein

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/businessreview/
Additional Information: © 2017 The Author(s)
Divisions: LSE
Subjects: H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HF Commerce
Date Deposited: 05 Jun 2017 09:43
Last Modified: 11 Dec 2024 15:46
URI: http://eprints.lse.ac.uk/id/eprint/79891

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