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Social media outcomes in academia: engage with your audience and they will engage with you.

Woolman, Jessica (2014) Social media outcomes in academia: engage with your audience and they will engage with you. Impact of Social Sciences Blog (24 Sep 2014). Website.

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Abstract

Social media is a great tool for sharing information, collaborating on research and interacting with a global audience. But Jessica Woolman argues that we need to implement university-wide policies to mitigate risk, strategize where possible, and track the return on investment. By focusing on objectives and strategy, we can be more efficient, effective and engaging on social media.

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/impactofsocialsciences
Additional Information: © 2014 The Author(s) CC BY 3.0; Online
Divisions: LSE
Subjects: H Social Sciences > H Social Sciences (General)
L Education > LB Theory and practice of education > LB2300 Higher Education
Sets: Collections > Impact of Social Sciences Blog at LSE
Date Deposited: 30 Mar 2017 09:19
Last Modified: 24 Dec 2019 00:32
URI: http://eprints.lse.ac.uk/id/eprint/71597

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