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Internally produced games outperform those produced by outsourced developers in the U.S. video game industry

Gil, Ricard (2014) Internally produced games outperform those produced by outsourced developers in the U.S. video game industry. LSE American Politics and Policy (27 May 2014). Website.

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Abstract

In the last two decades video games have grown into a multibillion dollar industry, with titles and franchises that rival the film industry in terms of revenues. Ricard Gil takes a close look at how producing a game in-house, rather than via a developer, can increase games’ consumer performance. He argues that this stems from such ‘integrated’ games being perceived as being higher quality, and being distributed more strategically.

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/usappblog/
Additional Information: © 2014 The Author; Online
Divisions: LSE
Subjects: H Social Sciences > HB Economic Theory
Sets: Collections > LSE American Politics and Policy (USAPP) Blog
Date Deposited: 12 Aug 2014 09:35
Last Modified: 19 Nov 2019 19:24
URI: http://eprints.lse.ac.uk/id/eprint/58883

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