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Report of a pilot study of uncertainty, decision-making and communication of information about climate change and food safety

Schubert, Iljana and Soane, Emma (2008) Report of a pilot study of uncertainty, decision-making and communication of information about climate change and food safety. Kingston University working paper, W18. Kingston Business School, Kingston-upon-Thames, UK. ISBN 9781872058344

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Abstract

This report gives a brief overview of the main findings and theory of decision-making under uncertainty and perceptions of climate change and food safety. An online survey, completed by 964 participants, assessed a range of decision-making behaviour in uncertain situations, communication needs and perceptions of climate change and food safety, specifically Campylobacter. Results showed that people rated climate change as more important than Campylobacter and wanted to be informed about it by scientists. Campylobacter was rated as a more serious threat than climate change but people perceived themselves as being more in control and more able to prevent possible negative consequences. Gender differences were found in relation to decision-making behaviour. Women felt more anxious and less able to make decisions under uncertainty than men. Women expressed a greater desire for scientific communication than men. Implications for scientist and policy-makers are discussed.

Item Type: Monograph (Working Paper)
Official URL: http://business.kingston.ac.uk/flavor2.php?id=362
Additional Information: © 2008 Kingston University London
Library of Congress subject classification: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
G Geography. Anthropology. Recreation > GE Environmental Sciences
Sets: Departments > Management
Rights: http://www.lse.ac.uk/library/usingTheLibrary/academicSupport/OA/depositYourResearch.aspx
Identification Number: W18
Date Deposited: 18 Nov 2009 17:30
URL: http://eprints.lse.ac.uk/25800/

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