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Morecroft, John D. W., Lane, David C. and Viita, Paul S. (1991) Modeling growth strategy in a biotechnology startup firm. System Dynamics Review, 7 (2). pp. 93-116. ISSN 0883-7066
Morecroft, John D. W., Lane, David C. and Viita, Paul S. (1990) Modeling growth strategy in a biotechnology startup firm. Strategic planning in Shell (11). Shell International Ltd, London, UK.