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Chakravarti, Amitav ORCID: 0009-0001-1805-183X, Janiszewski, Chris and Ülkümen, Gülden
(2006)
The neglect of prescreening information.
Journal of Marketing Research, 43 (4).
pp. 642-653.
ISSN 0022-2437
Chakravarti, Amitav ORCID: 0009-0001-1805-183X and Janiszewski, Chris
(2004)
The influence of generic advertising on brand preferences.
Journal of Consumer Research, 30 (4).
pp. 487-502.
ISSN 0093-5301
Chakravarti, Amitav ORCID: 0009-0001-1805-183X and Janiszewski, Chris
(2003)
The influence of macro‐level motives on consideration set composition in novel purchase situations.
Journal of Consumer Research, 30 (2).
pp. 244-258.
ISSN 0093-5301