Items where Author is "Bergner, Anouk"

Zierau, Naim, Hildebrand, Christian, Bergner, Anouk, Busquet, Francesc, Schmitt, Anuschka ORCID: 0000-0003-1101-6529 and Marco Leimeister, Jan (2022) Voice bots on the frontline: voice-based interfaces enhance flow-like consumer experiences & boost service outcomes. Journal of the Academy of Marketing Science, 51 (4). pp. 823-842. ISSN 0092-0703