Willcocks, Leslie P. ORCID: 0000-0003-2572-9554 and Plant, Robert
(2001)
Pathways to e-business leadership: getting from Bricks to Clicks.
In: Brynjolfsson, Erik and Urban, Glen. L, (eds.)
Strategies for E-Business Success.
The Jossey-Bass business & management series.
Jossey-Bass, San Francisco, CA, pp. 115-138.
ISBN 9780787958480
Abstract
Articles collected here were first published in the Sloan Management Review in 2000 and 2001. They guide executives in integrating e-business into enterprises as a way of establishing and maintaining competitive advantage. Brynjolfsson and Urban are co-directors of the Center for e-Business at the Massachusetts Institute of Technology and professors at the MIT Sloan School of Management.
Item Type: | Book Section |
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Additional Information: | © 2001 Massachusetts Institute of Technology |
Divisions: | Management |
Subjects: | H Social Sciences > HF Commerce |
Date Deposited: | 28 Oct 2008 14:17 |
Last Modified: | 29 Jan 2025 07:30 |
URI: | http://eprints.lse.ac.uk/id/eprint/9250 |
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