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Using Google trends to measure ethnic and religious identity in sub-Saharan Africa: potentials and limitations

Green, Elliott D. ORCID: 0000-0002-0942-5756 (2018) Using Google trends to measure ethnic and religious identity in sub-Saharan Africa: potentials and limitations. Africa at LSE (04 Jun 2018). Website.

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Abstract

Google Trends has already been used by social science researchers to measure racism within a community. In this article LSE's Elliott Green demonstrates how this online tool is useful in measuring other personal attributes that can be challenging to assess.

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/africaatlse
Additional Information: © 2018 The Author(s)
Divisions: LSE
Subjects: H Social Sciences > HT Communities. Classes. Races
T Technology > T Technology (General)
Date Deposited: 24 Aug 2018 14:36
Last Modified: 15 Sep 2023 17:52
URI: http://eprints.lse.ac.uk/id/eprint/90112

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