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Public relations, society & culture: theoretical and empirical explorations

Edwards, Lee and Hodges, Caroline E. M. (2011) Public relations, society & culture: theoretical and empirical explorations. Routledge, London, UK. ISBN 9780415572743

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Historically, public relations research has been dominated by organisational interests, treating the profession as a function to help organisations achieve their goals, and focusing on practice and processes first and foremost. Such research is valuable in addressing how public relations can be used more effectively by organisations and institutions, but has tended to neglect the consequences of the practice on the social world in which those organisations operate.

Item Type: Book
Official URL:
Additional Information: © 2011 Routledge
Divisions: Media and Communications
Subjects: P Language and Literature > P Philology. Linguistics
Sets: Departments > Media and Communications
Date Deposited: 06 Nov 2017 10:02
Last Modified: 12 Jun 2020 23:18

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