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Labour’s advertising campaign on Facebook (or “Don’t Mention the War”)

Tambini, Damian, Anstead, Nick ORCID: 0000-0002-1090-5271 and Magalhães, João Carlos (2017) Labour’s advertising campaign on Facebook (or “Don’t Mention the War”). Media Policy Blog (06 Jun 2017). Website.

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Abstract

Britain’s decision to leave the European Union is the most important event in the recent political history of the UK. However, days before election day, Labour’s campaign on Facebook seems to be ignoring the Brexit issue, an analysis by LSE researchers Damian Tambini, Nick Anstead and João Carlos Magalhães indicates. This post is the second in a series that is examining data collected as part of a joint project recently launched by the LSE Media Policy Project and the “Who Targets Me” initiative. In the first post, we considered the Liberal Democrat campaign. The project is studying political micro-targeting on the social media platform during the 2017 UK general election.

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/mediapolicyproject/
Additional Information: © 2017 The Authors
Divisions: LSE
Subjects: J Political Science > JF Political institutions (General)
J Political Science > JN Political institutions (Europe) > JN101 Great Britain
P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Date Deposited: 20 Jun 2017 13:12
Last Modified: 15 Sep 2023 21:04
URI: http://eprints.lse.ac.uk/id/eprint/81815

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