Myers, Paula (2012) Insight from the other world- a marketing professional speaks on NGOs’ communication challenges. POLIS: journalism and society at the LSE (04 Jul 2012). Website.
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Abstract
What happens when you bring together a commercial marketing man with a group of communications, fund-raising and marketing officers from a selection of the UK’s international aid charities? Polis Intern Paula Myers reports on a recent Polis report launch.
| Item Type: | Online resource (Website) |
|---|---|
| Official URL: | http://blogs.lse.ac.uk/polis/ |
| Additional Information: | © 2012 The Author(s) |
| Divisions: | Media and Communications |
| Subjects: | H Social Sciences > HB Economic Theory J Political Science > JC Political theory P Language and Literature > PN Literature (General) > PN1990 Broadcasting |
| Date Deposited: | 16 May 2017 13:12 |
| Last Modified: | 15 Sep 2023 18:44 |
| URI: | http://eprints.lse.ac.uk/id/eprint/77249 |
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