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Tim Burt: illuminating the ‘dark arts’ of PR

Salvaggio, Eryk (2013) Tim Burt: illuminating the ‘dark arts’ of PR. POLIS: journalism and society at the LSE (14 Oct 2013). Website.

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Eryk Salvaggio, Polis reporter introduces, Tim Burt, the second speaker in Polis’ Media Agenda Talks lecture series and his book ‘Dark Art – the Changing Face of Public Relations.’ In the introduction of his book, Dark Art: The Changing Face of Public Relations, Tim Burt describes the phone call that lured him away from his desk at the Financial Times and into the multi-million dollar world of public relations. It was 2004, and traditional publishing was facing an identity crisis, business models were tumbling, and journalists were united in their anxiety about an unfortunate new beat: the decline of their industry.

Item Type: Online resource (Website)
Official URL:
Additional Information: © 2013 The Author(s)
Divisions: LSE
Subjects: J Political Science > JC Political theory
P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Date Deposited: 15 May 2017 14:50
Last Modified: 15 Sep 2023 19:07

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