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Luxury brand forums set the scene for status competition between consumers

Leban, Marina and Voyer, Benjamin G. (2016) Luxury brand forums set the scene for status competition between consumers. LSE Business Review (04 Oct 2016). Website.

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Abstract

Two groups, the ‘haves’ and the ‘have-nots’, develop their own strategies to compete on the forums, write Marina Leban and Benjamin Voyer

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/businessreview/
Additional Information: © 2016 The Author(s); Online
Divisions: LSE
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HT Communities. Classes. Races
Sets: Collections > LSE Business Review Blog
Date Deposited: 24 Apr 2017 10:23
Last Modified: 05 May 2020 23:22
URI: http://eprints.lse.ac.uk/id/eprint/74250

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