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Behavioural economics challenges traditional view of “homo economicus”

Fireman, Ken (2016) Behavioural economics challenges traditional view of “homo economicus”. LSE Business Review (24 May 2016). Website.

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Abstract

Proponents say a better understanding of behavior will improve economic models, writes Ken Fireman

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/businessreview/
Additional Information: © 2016 The Author(s)
Divisions: LSE
Subjects: H Social Sciences > HC Economic History and Conditions
Date Deposited: 20 Apr 2017 08:33
Last Modified: 15 Sep 2023 20:36
URI: http://eprints.lse.ac.uk/id/eprint/73764

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