Anselmo, Kevin
(2015)
Academics should express an “editorial mission” in order to create consistent media content.
Impact of Social Sciences Blog
(29 May 2015).
Website.
Abstract
There is now substantial space and appetite for academic content on the web, but maintaining momentum on these platforms can be an uphill struggle with other pressing teaching and research priorities. Kevin Anselmo looks at what researchers can learn from media companies and argues it is important to think about the driving forces that will enable you to execute your content goals.
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