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Building paths to caring in crisis and mitigating the crisis of caring

Orgad, Shani and Seu, Irene Bruna (2017) Building paths to caring in crisis and mitigating the crisis of caring. In: Seu, Irene Bruna and Orgad, Shani, (eds.) Caring in crisis? Humanitarianism, the public and NGOs. Palgrave Macmillan, London, UK, pp. 127-142. ISBN 9783319502588

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Identification Number: 10.1007/978-3-319-50259-5_9


The chapter examines four tensions between the public’s voices, as expressed in the focus groups and interviews, and NGOs’ views and practices, as revealed by the practitioner interviews: (1) public’s expectations of messages about suffering vs the emphasis of NGO communications’ on positive depictions and ‘feel good’ effect; (2) NGOs’ reliance on the emergency model vs the public’s desire to engage with sufferers relationally on a longer-term basis; (3) public’s appetite for more direct and reciprocal relationships with NGOs and beneficiaries vs NGOs’ perception of their role as gatekeepers and money-collectors; and (4) crisis of public’s trust in NGOs vs NGOs’ partial admission of this crisis. Informed by this discussion, specific recommendations are outlined as to how NGOs might rethink their communications approaches and relations with the public

Item Type: Book Section
Official URL:
Additional Information: © 2017 The Authors
Divisions: Media and Communications
Subjects: H Social Sciences > HE Transportation and Communications
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Date Deposited: 21 Mar 2017 14:55
Last Modified: 21 Feb 2024 00:51

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