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Nudging ourselves? The limits of incentivizing "good behavior".

Costa-Font, Joan, Just, D. R., Fasolo, Barbara and Powdthavee, Nattavudh (2014) Nudging ourselves? The limits of incentivizing "good behavior". Applied Economic Perspectives and Policy, 36 (1). pp. 1-5. ISSN 2040-5790

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Abstract

Behavioral economics recognizes that economic agents operate with bounded rationality. Indeed, the field examines how the economic decisions of individuals, firms, and institutions are influenced by social, emotional, and cognitive factors, as well as their environment. The agenda builds on insights from researchers across diverse disciplines (psychologists, behavioral researchers, marketing scientists, and financial economists) who have documented widespread examples of behaviors and problem-solving techniques that do not conform to the assumptions of standard economic theory.

Item Type: Article
Official URL: http://www.oxfordjournals.org/our_journals/aepp
Additional Information: © 2013 The Author, Published by Oxford University Press on behalf of the Agricultural and Applied Economics Association
Library of Congress subject classification: H Social Sciences > H Social Sciences (General)
Sets: Departments > Management
Research centres and groups > Organisational Behaviour Group
Departments > Social Policy
Research centres and groups > Centre for Economic Performance (CEP)
Research centres and groups > LSE Health and Social Care
Rights: http://www.lse.ac.uk/library/usingTheLibrary/academicSupport/OA/depositYourResearch.aspx
Date Deposited: 27 Feb 2014 10:47
URL: http://eprints.lse.ac.uk/55890/

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