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Book review: Racist trademarks: slavery, orient, colonialism and commodity culture

Bezirgan, Bengi (2013) Book review: Racist trademarks: slavery, orient, colonialism and commodity culture. LSE Review of Books (01 May 2013). Website.

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"Racist Trademarks: Slavery, Orient, Colonialism and Commodity Culture." Malte Hinrichsen. LIT Verlag. January 2013. --- Since the beginning of commodity culture, products have been marketed with images reflecting racist concepts of otherness. Using the prominent examples of three companies – Uncle Ben’s, Sarotti and Banania – Malte Hinrichsen examines how racist trademark figures were established in the U.S., Germany and France and built on nation-specific processes of racial stereotyping. Bengi Bezirgan thinks this book might call the attention of anyone interested in various forms of racial exclusion.

Item Type: Online resource (Website)
Official URL:
Additional Information: © 2013 The Author
Divisions: LSE
Subjects: B Philosophy. Psychology. Religion > BF Psychology
H Social Sciences > HN Social history and conditions. Social problems. Social reform
H Social Sciences > HT Communities. Classes. Races
Date Deposited: 01 Nov 2013 12:57
Last Modified: 16 May 2024 07:00

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