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Titles are the hardest thing: How can we make them more effective?

Hartley, James (2012) Titles are the hardest thing: How can we make them more effective? Impact of Social Sciences Blog (24 May 2012). Website.

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Abstract

James Hartley argues that new large-scale research on titles doesn’t tell us much more than we already know. Effective titles attract and inform readers, and do this in a variety of different ways.

Item Type: Online resource (Website)
Official URL: http://blogs.lse.ac.uk/impactofsocialsciences/
Additional Information: © 2012 The Author; Online
Divisions: LSE
Subjects: H Social Sciences > H Social Sciences (General)
Sets: Collections > Impact of Social Sciences Blog at LSE
Date Deposited: 27 Aug 2013 08:48
Last Modified: 04 Jan 2020 00:29
URI: http://eprints.lse.ac.uk/id/eprint/51997

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