Library Header Image
LSE Research Online LSE Library Services

Mundo China: the media partnership reframing China’s image in Brazil

Morales, Pablo ORCID: 0000-0002-3125-4703 and Menechelli, Paulo (2023) Mundo China: the media partnership reframing China’s image in Brazil. International Communication Gazette, 85 (1). 63 - 79. ISSN 1748-0485

[img] Text (Morales_mundo-china--published) - Published Version
Available under License Creative Commons Attribution.

Download (493kB)

Identification Number: 10.1177/17480485221139465


This paper explores China's increasing media engagement with Latin American partners. It examines the case of Mundo China (MC), a China-news segment broadcast by the Brazilian news channel BandNews TV and co-produced in partnership with CCTV. By conducting content analysis, we assess how China is presented, contrast the framing of China before and since the partnership agreement, and compare the televised image of China between BandNews TV and other news channels in Brazil. The findings show that MC has assisted in diversifying and balancing the ratio of positive frames in relation to the overall China-related reporting across the broadcasters sampled.

Item Type: Article
Official URL:
Additional Information: © 2023 The Authors
Divisions: Media and Communications
Subjects: J Political Science > JZ International relations
P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Date Deposited: 05 Dec 2022 16:15
Last Modified: 27 Feb 2024 22:36

Actions (login required)

View Item View Item


Downloads per month over past year

View more statistics