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Rethinking the origin of the behavioural policy cube with nudge plus

Banerjee, Sanchayan ORCID: 0000-0002-0176-0429 (2021) Rethinking the origin of the behavioural policy cube with nudge plus. In: Mihaila, Viorel, (ed.) Behavioral-Based Interventions for Improving Public Policies. IGI Global, Pennsylvania, USA, 1 - 16. ISBN 9781799827313

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Identification Number: 10.4018/978-1-7998-2731-3.ch001


This chapter goes beyond classic nudges in introducing public policy practitioners and researchers worldwide to a wide range of behavioural change interventions like boosts, thinks, and nudge pluses. These policy tools, much like their classic nudge counterpart, are libertarian, internality targeting and behaviourally informed policies that lie at the origin of the behavioural policy cube as originally conceived by Oliver. This chapter undertakes a review of these instruments, in systematically and holistically comparing them. Nudge pluses are truly hybrid nudge-think strategies, in that they combine the best features of the reflexive nudges and the more deliberative boosts (or, think) strategies. Going forward, the chapter prescribes the consideration of a wider policy toolkit in directing interventions to tackle societal problems and hopes to break the false synonymity of behavioural based policies with nudge-type interventions only.

Item Type: Book Section
Official URL:
Additional Information: © 2021 IGI Global
Divisions: Geography & Environment
Subjects: B Philosophy. Psychology. Religion > BF Psychology
J Political Science > JC Political theory
H Social Sciences > HM Sociology
Date Deposited: 06 Jan 2021 10:09
Last Modified: 16 May 2024 05:55

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