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How an audience-first approach to social media increases engagement with your research

Wallis, Kirsty (2020) How an audience-first approach to social media increases engagement with your research. Impact of Social Sciences Blog (06 Aug 2020). Blog Entry.

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Abstract

Developing an online presence can be an effective way to communicate research. However, simply sharing your output on social media is not enough. Who this reaches is important for impact and scholarly debate. Kirsty Wallis calls for an audience-first approach to social media, arguing that taking the time to understand your audience and your social media platform will generate wider community involvement in your research.

Item Type: Online resource (Blog Entry)
Official URL: https://blogs.lse.ac.uk/impactofsocialsciences/
Additional Information: © 2020 The Author(s)
Divisions: LSE
Subjects: H Social Sciences > HM Sociology
H Social Sciences > HN Social history and conditions. Social problems. Social reform
Date Deposited: 29 Sep 2020 13:00
Last Modified: 29 Sep 2020 13:00
URI: http://eprints.lse.ac.uk/id/eprint/106375

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