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China in a spin: when public relations is its own worst enemy

Beckett, Charlie (2008) China in a spin: when public relations is its own worst enemy. POLIS: journalism and society at the LSE (10 Apr 2008). Website.

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China’s leaders are learning PR lessons quickly over their Olympic torch disaster, but not quickly enough. I wrote here a few weeks ago about my meeting with a worried Chinese official from their London embassy. But neither of us thought their public diplomacy strategy would go this badly wrong. Now they have resorted to a tactic pioneered by the White House (and to a lesser extent Downing Street) by playing the terrorist card.

Item Type: Online resource (Website)
Official URL:
Additional Information: © 2008 The Author(s)
Divisions: Media and Communications
Subjects: J Political Science > JQ Political institutions Asia
P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Date Deposited: 23 May 2017 12:24
Last Modified: 12 Oct 2021 23:24

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