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The allure of big data

Kallinikos, Jannis (2013) The allure of big data. Mercury Magazine, 2 (3). pp. 40-43. ISSN 2001-3272

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A vivid public interest has recently arisen over the issue of ‘big data’ and its social and economic implications. Statesmen and politicians, economists, businessmen, management consultants, activists, scientists, even artists declare the timely nature and relevance of the phenomenon. Jannis Kallinikos critically examines the merits of the two words.

Item Type: Article
Official URL:
Additional Information: © 2013 Department of Business Studies, Uppsala University
Divisions: Management
Subjects: Q Science > QA Mathematics > QA75 Electronic computers. Computer science
Z Bibliography. Library Science. Information Resources > ZA Information resources > ZA4050 Electronic information resources
Date Deposited: 12 Dec 2013 10:33
Last Modified: 15 Sep 2023 14:48

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