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Why couldn't I be nudged to dislike a Big Mac?

Bovens, Luc (2013) Why couldn't I be nudged to dislike a Big Mac? Journal of Medical Ethics, 39 (8). pp. 495-496. ISSN 0306-6800

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Identification Number: 10.1136/medethics-2012-101110

Abstract

The central distinction in Yashar Saghai’s thought-provoking article is between nudges and (behavioural) prods. What distinguishes a prod from a nudge is that a prod is ‘substantially controlling’ (SC-ing) whereas a nudge is ‘substantially noncontrolling’ (SNC-ing). This has moral relevance in so far that a nudge but not a prod preserves freedom of choice.

Item Type: Article
Official URL: http://jme.bmj.com/
Additional Information: © 2013 BMJ Publishing Group Ltd and the Institute of Medical Ethics
Subjects: B Philosophy. Psychology. Religion > B Philosophy (General)
B Philosophy. Psychology. Religion > BJ Ethics
Sets: Departments > Philosophy, Logic and Scientific Method
Date Deposited: 30 Aug 2013 13:35
Last Modified: 30 Aug 2013 13:35
URI: http://eprints.lse.ac.uk/id/eprint/52176

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