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Using real options to make decisions in the motion picture industry

Young, S. Mark and Gong, James J. and Van der Stede, Wim (2012) Using real options to make decisions in the motion picture industry. Strategic Finance. pp. 53-59. ISSN 1524-833X

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Abstract

The article presents the summarized findings of a study of risk as it applies to one of the riskiest industries, the U.S. motion picture industry. The focus is on using a real options approach to capital investments rather than traditional DCF (discounted cash flow). The research offers statistical analyses of how real options work within the decision-making process for a motion picture

Item Type: Article
Official URL: http://www.imanet.org/resources_and_publications/s...
Additional Information: © 2012 The Authors
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HG Finance
Sets: Departments > Accounting
Date Deposited: 06 May 2012 09:47
Last Modified: 06 May 2012 09:47
URI: http://eprints.lse.ac.uk/id/eprint/43506

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