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Locating inside the Salop circle: demand rotations in a micro-founded model

Bar-Isaac, Heski, Caruana, Guillermo and Cuñat, Vicente (2011) Locating inside the Salop circle: demand rotations in a micro-founded model. Department of Finance, London School of Economics and Political Science, London, UK. (Unpublished)

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Abstract

We present a micro-founded model of design that leads to simple demand rotations. We present simple sufficient conditions that determine when design should be extreme (fully standardized or fully tailored) or rather take intermediate positions.

Item Type: Monograph (Working Paper)
Official URL: http://www.vicentecunat.com/hbgcvc_donut.pdf
Additional Information: © 2011 The Authors
Library of Congress subject classification: H Social Sciences > HG Finance
Sets: Research centres and groups > Managerial Economics and Strategy Group
Departments > Finance
Departments > Management
Research centres and groups > Financial Markets Group (FMG)
Collections > LSE Financial Markets Group (FMG) Working Papers
Rights: http://www.lse.ac.uk/library/usingTheLibrary/academicSupport/OA/depositYourResearch.aspx
Date Deposited: 17 Apr 2012 14:05
URL: http://eprints.lse.ac.uk/43163/

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