Bakker, Gerben (2003) Building knowledge about the consumer: the emergence of market research in the motion picture industry. Business history, 45 (1). pp. 101-127. ISSN 0007-6791
| Item Type: | Article |
|---|---|
| Official URL: | http://www.informaworld.com/smpp/title~db=all~cont... |
| Library of Congress subject classification: | H Social Sciences > HF Commerce H Social Sciences > HC Economic History and Conditions |
| Sets: | Departments > Economic History Collections > Economists Online |
| Rights: | http://www.lse.ac.uk/library/rights/LSERO.htm |
| URL: | http://eprints.lse.ac.uk/4230/ |
Actions (login required)
 |
Record administration - authorised staff only |
