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Animation attracts: The attraction effect in an on-line shopping environment

Fasolo, Barbara and Misuraca, Raffaella and McClelland, Gary H. and Cardaci, Maurizio (2006) Animation attracts: The attraction effect in an on-line shopping environment. Psychology and Marketing, 23 (10). pp. 799-811. ISSN 0742-6046

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Identification Number: 10.1002/mar.20134
Item Type: Article
Official URL: http://eu.wiley.com/WileyCDA/WileyTitle/productCd-...
Additional Information: © 2006 Wiley
Subjects: H Social Sciences > HF Commerce
Date Deposited: 31 Jul 2008 16:27
Last Modified: 23 Feb 2011 10:50
URI: http://eprints.lse.ac.uk/id/eprint/14854

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